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2010 03 04 P2 P Club Alliances Slides Loic Simon

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Club Alliances
Club Alliances

A few slides about Club Alliances, an IBM France P2P initiative led by Loic Simon

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A few Slides about Club Alliances, an IBM France P2P initiative Loic Simon - [email_address] - +33 (0)6 76 75 40 7 Club Alliances Business Development - www.cluballiances.com Global Business Partners - IBM France
Club Alliances = SaaS Business Solutions
Club Alliances is leveraging…
ISVs, Integrators and Consultants come to Club Alliances to develop their « as a service » Business by : ,[object Object],[object Object],[object Object],[object Object]
Club Alliances promotes a Solution as a Service Model
Solutions as a Service for Industry Verticals and LOB Industry Sector Industrial Banking Health Wholesale Sales/Mkg CFO … LOB HR Retail … CIO R&D
Club Alliances : An Innovative “Las Vegas” / “Place Vendome” Model ,[object Object],[object Object],[object Object],[object Object]
INBOUND Marketing to PULL prospects towards Members Remarkable Content is CRITICAL ! Ecosystem is KEY !
Marketing 2.0 Model 1 2 3 4 Thème 1 Thème 2 Thème 3 Thème 4
http:// ressources-humaines.solution-as-a-service.com http:// clubdrh.blogspot.com /
 
Remarkable Content is created and distributed by partners in the « Club »… ,[object Object],Guide
Presence in Social Networks and Content Sites…
Channels 1.0 Channels 2.0 What’s Going Out What’s Coming In Responsiveness is critical
Channels 1.0 Channels 2.0 What’s Going Out What’s Coming In Responsiveness is critical
Contact ! The best way to predict the future is to invent it - Alan Kay Loic Simon [email_address] +33 6 76 75 40 71 http://www.linkedin.com/in/loicsimonibm http://www.twitter.com/cluballiances http:// www.cluballiances.com Business Development Executive - Club Alliances Business Partner Organization - IBM France

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2010 03 04 P2 P Club Alliances Slides Loic Simon

  • 1. A few Slides about Club Alliances, an IBM France P2P initiative Loic Simon - [email_address] - +33 (0)6 76 75 40 7 Club Alliances Business Development - www.cluballiances.com Global Business Partners - IBM France
  • 2. Club Alliances = SaaS Business Solutions
  • 3. Club Alliances is leveraging…
  • 4.
  • 5. Club Alliances promotes a Solution as a Service Model
  • 6. Solutions as a Service for Industry Verticals and LOB Industry Sector Industrial Banking Health Wholesale Sales/Mkg CFO … LOB HR Retail … CIO R&D
  • 7.
  • 8. INBOUND Marketing to PULL prospects towards Members Remarkable Content is CRITICAL ! Ecosystem is KEY !
  • 9. Marketing 2.0 Model 1 2 3 4 Thème 1 Thème 2 Thème 3 Thème 4
  • 11.  
  • 12.
  • 13. Presence in Social Networks and Content Sites…
  • 14. Channels 1.0 Channels 2.0 What’s Going Out What’s Coming In Responsiveness is critical
  • 15. Channels 1.0 Channels 2.0 What’s Going Out What’s Coming In Responsiveness is critical
  • 16. Contact ! The best way to predict the future is to invent it - Alan Kay Loic Simon [email_address] +33 6 76 75 40 71 http://www.linkedin.com/in/loicsimonibm http://www.twitter.com/cluballiances http:// www.cluballiances.com Business Development Executive - Club Alliances Business Partner Organization - IBM France