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Project 
Management 
Yacht 
Visual 
Logic 
of 
a 
Living 
System, 
Learning 
Organiza8on, 
or 
Business 
Model 
E 
N 
V 
I 
R 
O 
N 
M 
E 
N 
T 
INPUTS 
SYSTEM 
OUTPUTS 
(Processing/ 
Building) 
IMPACTS 
Feedback 
(OMLD: 
Observing/Measuring/Learning/Deciding) 
#PMYacht. 
Dr. 
Rod 
King. 
rodkuhnhking@gmail.com 
& 
h<p://businessmodels.ning.com 
& 
h<p://twi<er.com/RodKuhnKing
Project 
Management 
Yacht 
Visionary 
Dashboard 
of 
a 
Living 
System, 
Learning 
Organiza8on, 
or 
Business 
Model 
Time 
Space 
PAST 
(As 
Was/Dead 
Ocean: 
Trade-­‐off) 
PRESENT 
(As 
Is/Red 
Ocean: 
Trade-­‐off) 
FUTURE 
(To 
Be/Blue 
Ocean: 
Trade-­‐off) 
ENVIRONMENT 
q Supersystem 
q Macro-­‐Environment 
q Industry/Market 
SYSTEM 
q Business 
Model 
q Extended/Enterprise 
q Product/Service 
SUBSYSTEM 
q Elements 
#PMYacht. 
Dr. 
Rod 
King. 
rodkuhnhking@gmail.com 
& 
h<p://businessmodels.ning.com 
& 
h<p://twi<er.com/RodKuhnKing
Project 
Management 
Yacht 
Customer 
Goal 
(Job 
To 
Get 
Done): 
………………………………………………………………………………………………………………… 
Time 
Space 
PAST 
(As 
Was/Dead 
Ocean: 
Trade-­‐off) 
PRESENT 
(As 
Is/Red 
Ocean: 
Trade-­‐off) 
FUTURE 
(To 
Be/Blue 
Ocean: 
Trade-­‐off) 
ENVIRONMENT 
q Supersystem 
q Macro-­‐Environment 
q Industry/Market 
SYSTEM 
q Business 
Model 
q Extended/Enterprise 
q Product/Service 
SUBSYSTEM 
q Elements 
#PMYacht. 
Dr. 
Rod 
King. 
rodkuhnhking@gmail.com 
& 
h<p://businessmodels.ning.com 
& 
h<p://twi<er.com/RodKuhnKing
Project 
Management 
Yacht 
Customer 
Goal 
(Job 
To 
Get 
Done): 
………………………………………………………………………………………………………………… 
Time 
Space 
PAST 
(As 
Was/Dead 
Ocean: 
Trade-­‐off) 
PRESENT 
(As 
Is/Red 
Ocean: 
Trade-­‐off) 
FUTURE 
(To 
Be/Blue 
Ocean: 
Trade-­‐off) 
ENVIRONMENT 
q Supersystem 
q Macro-­‐Environment 
q Industry/Market 
SYSTEM 
q Business 
Model 
q Extended/Enterprise 
q Product/Service 
SUBSYSTEM 
q Elements 
#PMYacht. 
Dr. 
Rod 
King. 
rodkuhnhking@gmail.com 
& 
h<p://businessmodels.ning.com 
& 
h<p://twi<er.com/RodKuhnKing
Project 
Management 
Yacht 
Customer 
Goal 
(Job 
To 
Get 
Done): 
………………………………………………………………………………………………………………… 
Time 
Space 
PAST 
(As 
Was/Dead 
Ocean: 
Trade-­‐off) 
PRESENT 
(As 
Is/Red 
Ocean: 
Trade-­‐off) 
FUTURE 
(To 
Be/Blue 
Ocean: 
Trade-­‐off) 
ENVIRONMENT 
q Supersystem 
q Macro-­‐Environment 
q Industry/Market 
SYSTEM 
q Business 
Model 
q Extended/Enterprise 
q Product/Service 
SUBSYSTEM 
q Elements 
EvoluPon 
(PaGerns/S-­‐curve) 
EvoluPon 
(PaGerns/S-­‐curve) 
EvoluPon 
(PaGerns/S-­‐curve) 
#PMYacht. 
Dr. 
Rod 
King. 
rodkuhnhking@gmail.com 
& 
h<p://businessmodels.ning.com 
& 
h<p://twi<er.com/RodKuhnKing
Project 
Management 
Yacht 
Customer 
Goal 
(Job 
To 
Get 
Done): 
………………………………………………………………………………………………………………… 
Time 
Space 
PAST 
(As 
Was/Dead 
Ocean: 
Trade-­‐off) 
PRESENT 
(As 
Is/Red 
Ocean: 
Trade-­‐off) 
FUTURE 
(To 
Be/Blue 
Ocean: 
Trade-­‐off) 
ENVIRONMENT 
q Supersystem 
q Macro-­‐Environment 
q Industry/Market 
SYSTEM 
q Business 
Model 
q Extended/Enterprise 
q Product/Service 
SUBSYSTEM 
q Elements 
Strategy 
(TacHcs) 
EvoluPon 
(PaGerns/S-­‐curve) 
#PMYacht. 
Dr. 
Rod 
King. 
rodkuhnhking@gmail.com 
& 
h<p://businessmodels.ning.com 
& 
h<p://twi<er.com/RodKuhnKing
Project 
Management 
Big 
Hairy 
Audacious 
Goal 
(BHAG): 
………………………………………………………………..………………….…………………………. 
SYSTEM 
#PMYacht. 
Dr. 
Rod 
King. 
rodkuhnhking@gmail.com 
& 
h<p://businessmodels.ning.com 
& 
h<p://twi<er.com/RodKuhnKing
Project 
Management 
Big 
Hairy 
Audacious 
Goal 
(BHAG): 
………………………………………………………………..………………….…………………………. 
#PMYacht. 
Dr. 
Rod 
King. 
rodkuhnhking@gmail.com 
& 
h<p://businessmodels.ning.com 
& 
h<p://twi<er.com/RodKuhnKing 
RED 
OCEAN 
Present 
(Done): 
Reality/Problem 
SYSTEM
Project 
Management 
Big 
Hairy 
Audacious 
Goal 
(BHAG): 
………………………………………………………………..………………….…………………………. 
#PMYacht. 
Dr. 
Rod 
King. 
rodkuhnhking@gmail.com 
& 
h<p://businessmodels.ning.com 
& 
h<p://twi<er.com/RodKuhnKing 
RED 
OCEAN 
BLUE 
OCEAN 
Present 
(Done): 
Reality/Problem 
Future 
(To 
Do): 
Scenario/Solu@on 
SYSTEM
Project 
Management 
Big 
Hairy 
Audacious 
Goal 
(BHAG): 
………………………………………………………………..………………….…………………………. 
#PMYacht. 
Dr. 
Rod 
King. 
rodkuhnhking@gmail.com 
& 
h<p://businessmodels.ning.com 
& 
h<p://twi<er.com/RodKuhnKing 
RED 
OCEAN 
BLUE 
OCEAN 
VALUE 
Present 
(Done): 
(Un/Happiness; 
PROFIT) 
Reality/Problem 
Future 
(To 
Do): 
Scenario/Solu@on 
SYSTEM
Project 
Management 
Big 
Hairy 
Audacious 
Goal 
(BHAG): 
………………………………………………………………..………………….…………………………. 
#PMYacht. 
Dr. 
Rod 
King. 
rodkuhnhking@gmail.com 
& 
h<p://businessmodels.ning.com 
& 
h<p://twi<er.com/RodKuhnKing 
RED 
OCEAN 
BLUE 
OCEAN 
COST 
(Pain) 
BENEFIT 
(Delight; 
Revenue) 
-­‐ 
+ 
VALUE 
Present 
(Done): 
(Un/Happiness; 
PROFIT) 
Reality/Problem 
Future 
(To 
Do): 
Scenario/Solu@on 
SYSTEM
Project 
Management 
Big 
Hairy 
Audacious 
Goal 
(BHAG): 
………………………………………………………………..………………….…………………………. 
#PMYacht. 
Dr. 
Rod 
King. 
rodkuhnhking@gmail.com 
& 
h<p://businessmodels.ning.com 
& 
h<p://twi<er.com/RodKuhnKing 
RED 
OCEAN 
BLUE 
OCEAN 
COST 
(Pain) 
BENEFIT 
(Delight; 
Revenue) 
IMPACTS 
-­‐ 
+ 
VALUE 
Present 
(Done): 
(Un/Happiness; 
PROFIT) 
Reality/Problem 
Future 
(To 
Do): 
Scenario/Solu@on 
SYSTEM
Project 
Management 
Big 
Hairy 
Audacious 
Goal 
(BHAG): 
………………………………………………………………..………………….…………………………. 
#PMYacht. 
Dr. 
Rod 
King. 
rodkuhnhking@gmail.com 
& 
h<p://businessmodels.ning.com 
& 
h<p://twi<er.com/RodKuhnKing 
RED 
OCEAN 
BLUE 
OCEAN 
COST 
(Pain) 
BENEFIT 
(Delight; 
Revenue) 
IMPACTS 
-­‐ 
+ 
VALUE 
Present 
(Done): 
(Un/Happiness; 
PROFIT) 
Reality/Problem 
Future 
(To 
Do): 
Scenario/Solu@on
Project 
Management 
Big 
Hairy 
Audacious 
Goal 
(BHAG): 
………………………………………………………………..………………….…………………………. 
#PMYacht. 
Dr. 
Rod 
King. 
rodkuhnhking@gmail.com 
& 
h<p://businessmodels.ning.com 
& 
h<p://twi<er.com/RodKuhnKing 
RED 
OCEAN 
BLUE 
OCEAN 
COST 
(Pain) 
BENEFIT 
(Delight; 
Revenue) 
IMPACTS 
-­‐ 
+ 
VALUE 
Present 
(Done): 
(Un/Happiness; 
PROFIT) 
Reality/Problem 
Future 
(To 
Do): 
Scenario/Solu@on
Project 
Management 
Big 
Hairy 
Audacious 
Goal 
(BHAG): 
………………………………………………………………..………………….…………………………. 
#PMYacht. 
Dr. 
Rod 
King. 
rodkuhnhking@gmail.com 
& 
h<p://businessmodels.ning.com 
& 
h<p://twi<er.com/RodKuhnKing 
RED 
OCEAN 
BLUE 
OCEAN 
COST 
(Pain) 
BENEFIT 
(Delight; 
Revenue) 
IMPACTS 
-­‐ 
+ 
VALUE 
Present 
(Done): 
(Un/Happiness; 
PROFIT) 
Reality/Problem 
Future 
(To 
Do): 
Scenario/Solu@on
Project 
Management 
Big 
Hairy 
Audacious 
Goal 
(BHAG): 
………………………………………………………………..………………….…………………………. 
Customer 
Segments 
#PMYacht. 
Dr. 
Rod 
King. 
rodkuhnhking@gmail.com 
& 
h<p://businessmodels.ning.com 
& 
h<p://twi<er.com/RodKuhnKing 
RED 
OCEAN 
BLUE 
OCEAN 
COST 
(Pain) 
BENEFIT 
(Delight; 
Revenue) 
Processes/ 
AcPviPes 
Internal 
Resources 
Inputs/ 
Partners 
Channels 
& 
RelaPon-­‐ 
ships 
Product/ 
Service 
IMPACTS 
-­‐ 
+ 
VALUE 
Present 
(Done): 
(Un/Happiness; 
PROFIT) 
Reality/Problem 
Future 
(To 
Do): 
Scenario/Solu@on
Project 
Management 
Big 
Hairy 
Audacious 
Goal 
(BHAG): 
………………………………………………………………..………………….…………………………. 
Customer 
Segments 
#PMYacht. 
Dr. 
Rod 
King. 
rodkuhnhking@gmail.com 
& 
h<p://businessmodels.ning.com 
& 
h<p://twi<er.com/RodKuhnKing 
RED 
OCEAN 
BLUE 
OCEAN 
COST 
(Pain) 
BENEFIT 
(Delight; 
Revenue) 
VALUE 
(Un/Happiness; 
PROFIT) 
Processes/ 
AcPviPes 
Internal 
Resources 
Inputs/ 
Partners 
Channels 
& 
RelaPon-­‐ 
ships 
Product/ 
Service 
Present 
(Done): 
Reality/Problem 
Future 
(To 
Do): 
Scenario/Solu@on 
IMPACTS 
-­‐ 
+ 
q Team 
-­‐ 
Innova@on 
Team 
-­‐ 
Stability 
Team 
q Core 
Competencies 
q Core 
Values 
(Habits/Tasks)
Project 
Management 
Big 
Hairy 
Audacious 
Goal 
(BHAG): 
………………………………………………………………..………………….…………………………. 
Customer 
Segments 
#PMYacht. 
Dr. 
Rod 
King. 
rodkuhnhking@gmail.com 
& 
h<p://businessmodels.ning.com 
& 
h<p://twi<er.com/RodKuhnKing 
RED 
OCEAN 
BLUE 
OCEAN 
COST 
(Pain) 
BENEFIT 
(Delight; 
Revenue) 
VALUE 
(Un/Happiness; 
PROFIT) 
Processes/ 
AcPviPes 
Internal 
Resources 
Inputs/ 
Partners 
Channels 
& 
RelaPon-­‐ 
ships 
Product/ 
Service 
Present 
(Done): 
Reality/Problem 
Future 
(To 
Do): 
Scenario/Solu@on 
IMPACTS 
-­‐ 
+ 
q Team 
-­‐ 
Innova@on 
Team 
-­‐ 
Stability 
Team 
q Core 
Competencies 
q Core 
Values 
(Habits/Tasks) 
ENVIRON-­‐ 
MENT

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THE PROJECT MANAGEMENT YACHT: How the World's Greatest Problem Solvers Disrupt Industries and Make a Fortune

  • 1. Project Management Yacht Visual Logic of a Living System, Learning Organiza8on, or Business Model E N V I R O N M E N T INPUTS SYSTEM OUTPUTS (Processing/ Building) IMPACTS Feedback (OMLD: Observing/Measuring/Learning/Deciding) #PMYacht. Dr. Rod King. rodkuhnhking@gmail.com & h<p://businessmodels.ning.com & h<p://twi<er.com/RodKuhnKing
  • 2. Project Management Yacht Visionary Dashboard of a Living System, Learning Organiza8on, or Business Model Time Space PAST (As Was/Dead Ocean: Trade-­‐off) PRESENT (As Is/Red Ocean: Trade-­‐off) FUTURE (To Be/Blue Ocean: Trade-­‐off) ENVIRONMENT q Supersystem q Macro-­‐Environment q Industry/Market SYSTEM q Business Model q Extended/Enterprise q Product/Service SUBSYSTEM q Elements #PMYacht. Dr. Rod King. rodkuhnhking@gmail.com & h<p://businessmodels.ning.com & h<p://twi<er.com/RodKuhnKing
  • 3. Project Management Yacht Customer Goal (Job To Get Done): ………………………………………………………………………………………………………………… Time Space PAST (As Was/Dead Ocean: Trade-­‐off) PRESENT (As Is/Red Ocean: Trade-­‐off) FUTURE (To Be/Blue Ocean: Trade-­‐off) ENVIRONMENT q Supersystem q Macro-­‐Environment q Industry/Market SYSTEM q Business Model q Extended/Enterprise q Product/Service SUBSYSTEM q Elements #PMYacht. Dr. Rod King. rodkuhnhking@gmail.com & h<p://businessmodels.ning.com & h<p://twi<er.com/RodKuhnKing
  • 4. Project Management Yacht Customer Goal (Job To Get Done): ………………………………………………………………………………………………………………… Time Space PAST (As Was/Dead Ocean: Trade-­‐off) PRESENT (As Is/Red Ocean: Trade-­‐off) FUTURE (To Be/Blue Ocean: Trade-­‐off) ENVIRONMENT q Supersystem q Macro-­‐Environment q Industry/Market SYSTEM q Business Model q Extended/Enterprise q Product/Service SUBSYSTEM q Elements #PMYacht. Dr. Rod King. rodkuhnhking@gmail.com & h<p://businessmodels.ning.com & h<p://twi<er.com/RodKuhnKing
  • 5. Project Management Yacht Customer Goal (Job To Get Done): ………………………………………………………………………………………………………………… Time Space PAST (As Was/Dead Ocean: Trade-­‐off) PRESENT (As Is/Red Ocean: Trade-­‐off) FUTURE (To Be/Blue Ocean: Trade-­‐off) ENVIRONMENT q Supersystem q Macro-­‐Environment q Industry/Market SYSTEM q Business Model q Extended/Enterprise q Product/Service SUBSYSTEM q Elements EvoluPon (PaGerns/S-­‐curve) EvoluPon (PaGerns/S-­‐curve) EvoluPon (PaGerns/S-­‐curve) #PMYacht. Dr. Rod King. rodkuhnhking@gmail.com & h<p://businessmodels.ning.com & h<p://twi<er.com/RodKuhnKing
  • 6. Project Management Yacht Customer Goal (Job To Get Done): ………………………………………………………………………………………………………………… Time Space PAST (As Was/Dead Ocean: Trade-­‐off) PRESENT (As Is/Red Ocean: Trade-­‐off) FUTURE (To Be/Blue Ocean: Trade-­‐off) ENVIRONMENT q Supersystem q Macro-­‐Environment q Industry/Market SYSTEM q Business Model q Extended/Enterprise q Product/Service SUBSYSTEM q Elements Strategy (TacHcs) EvoluPon (PaGerns/S-­‐curve) #PMYacht. Dr. Rod King. rodkuhnhking@gmail.com & h<p://businessmodels.ning.com & h<p://twi<er.com/RodKuhnKing
  • 7. Project Management Big Hairy Audacious Goal (BHAG): ………………………………………………………………..………………….…………………………. SYSTEM #PMYacht. Dr. Rod King. rodkuhnhking@gmail.com & h<p://businessmodels.ning.com & h<p://twi<er.com/RodKuhnKing
  • 8. Project Management Big Hairy Audacious Goal (BHAG): ………………………………………………………………..………………….…………………………. #PMYacht. Dr. Rod King. rodkuhnhking@gmail.com & h<p://businessmodels.ning.com & h<p://twi<er.com/RodKuhnKing RED OCEAN Present (Done): Reality/Problem SYSTEM
  • 9. Project Management Big Hairy Audacious Goal (BHAG): ………………………………………………………………..………………….…………………………. #PMYacht. Dr. Rod King. rodkuhnhking@gmail.com & h<p://businessmodels.ning.com & h<p://twi<er.com/RodKuhnKing RED OCEAN BLUE OCEAN Present (Done): Reality/Problem Future (To Do): Scenario/Solu@on SYSTEM
  • 10. Project Management Big Hairy Audacious Goal (BHAG): ………………………………………………………………..………………….…………………………. #PMYacht. Dr. Rod King. rodkuhnhking@gmail.com & h<p://businessmodels.ning.com & h<p://twi<er.com/RodKuhnKing RED OCEAN BLUE OCEAN VALUE Present (Done): (Un/Happiness; PROFIT) Reality/Problem Future (To Do): Scenario/Solu@on SYSTEM
  • 11. Project Management Big Hairy Audacious Goal (BHAG): ………………………………………………………………..………………….…………………………. #PMYacht. Dr. Rod King. rodkuhnhking@gmail.com & h<p://businessmodels.ning.com & h<p://twi<er.com/RodKuhnKing RED OCEAN BLUE OCEAN COST (Pain) BENEFIT (Delight; Revenue) -­‐ + VALUE Present (Done): (Un/Happiness; PROFIT) Reality/Problem Future (To Do): Scenario/Solu@on SYSTEM
  • 12. Project Management Big Hairy Audacious Goal (BHAG): ………………………………………………………………..………………….…………………………. #PMYacht. Dr. Rod King. rodkuhnhking@gmail.com & h<p://businessmodels.ning.com & h<p://twi<er.com/RodKuhnKing RED OCEAN BLUE OCEAN COST (Pain) BENEFIT (Delight; Revenue) IMPACTS -­‐ + VALUE Present (Done): (Un/Happiness; PROFIT) Reality/Problem Future (To Do): Scenario/Solu@on SYSTEM
  • 13. Project Management Big Hairy Audacious Goal (BHAG): ………………………………………………………………..………………….…………………………. #PMYacht. Dr. Rod King. rodkuhnhking@gmail.com & h<p://businessmodels.ning.com & h<p://twi<er.com/RodKuhnKing RED OCEAN BLUE OCEAN COST (Pain) BENEFIT (Delight; Revenue) IMPACTS -­‐ + VALUE Present (Done): (Un/Happiness; PROFIT) Reality/Problem Future (To Do): Scenario/Solu@on
  • 14. Project Management Big Hairy Audacious Goal (BHAG): ………………………………………………………………..………………….…………………………. #PMYacht. Dr. Rod King. rodkuhnhking@gmail.com & h<p://businessmodels.ning.com & h<p://twi<er.com/RodKuhnKing RED OCEAN BLUE OCEAN COST (Pain) BENEFIT (Delight; Revenue) IMPACTS -­‐ + VALUE Present (Done): (Un/Happiness; PROFIT) Reality/Problem Future (To Do): Scenario/Solu@on
  • 15. Project Management Big Hairy Audacious Goal (BHAG): ………………………………………………………………..………………….…………………………. #PMYacht. Dr. Rod King. rodkuhnhking@gmail.com & h<p://businessmodels.ning.com & h<p://twi<er.com/RodKuhnKing RED OCEAN BLUE OCEAN COST (Pain) BENEFIT (Delight; Revenue) IMPACTS -­‐ + VALUE Present (Done): (Un/Happiness; PROFIT) Reality/Problem Future (To Do): Scenario/Solu@on
  • 16. Project Management Big Hairy Audacious Goal (BHAG): ………………………………………………………………..………………….…………………………. Customer Segments #PMYacht. Dr. Rod King. rodkuhnhking@gmail.com & h<p://businessmodels.ning.com & h<p://twi<er.com/RodKuhnKing RED OCEAN BLUE OCEAN COST (Pain) BENEFIT (Delight; Revenue) Processes/ AcPviPes Internal Resources Inputs/ Partners Channels & RelaPon-­‐ ships Product/ Service IMPACTS -­‐ + VALUE Present (Done): (Un/Happiness; PROFIT) Reality/Problem Future (To Do): Scenario/Solu@on
  • 17. Project Management Big Hairy Audacious Goal (BHAG): ………………………………………………………………..………………….…………………………. Customer Segments #PMYacht. Dr. Rod King. rodkuhnhking@gmail.com & h<p://businessmodels.ning.com & h<p://twi<er.com/RodKuhnKing RED OCEAN BLUE OCEAN COST (Pain) BENEFIT (Delight; Revenue) VALUE (Un/Happiness; PROFIT) Processes/ AcPviPes Internal Resources Inputs/ Partners Channels & RelaPon-­‐ ships Product/ Service Present (Done): Reality/Problem Future (To Do): Scenario/Solu@on IMPACTS -­‐ + q Team -­‐ Innova@on Team -­‐ Stability Team q Core Competencies q Core Values (Habits/Tasks)
  • 18. Project Management Big Hairy Audacious Goal (BHAG): ………………………………………………………………..………………….…………………………. Customer Segments #PMYacht. Dr. Rod King. rodkuhnhking@gmail.com & h<p://businessmodels.ning.com & h<p://twi<er.com/RodKuhnKing RED OCEAN BLUE OCEAN COST (Pain) BENEFIT (Delight; Revenue) VALUE (Un/Happiness; PROFIT) Processes/ AcPviPes Internal Resources Inputs/ Partners Channels & RelaPon-­‐ ships Product/ Service Present (Done): Reality/Problem Future (To Do): Scenario/Solu@on IMPACTS -­‐ + q Team -­‐ Innova@on Team -­‐ Stability Team q Core Competencies q Core Values (Habits/Tasks) ENVIRON-­‐ MENT