SaaS Applications vs Value Distribution

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Slides exploités par Philippe Martinez de Phimart, membre du Club Alliances, expert en Canaux de Distribution, partenariats et alliances dans le monde IT et désormais focalisé sur l'évolution de la Distribution SaaS et Cloud Computing. Philippe est intervenu en compagnie de Laurent Glaenzer [Lemon Operations] et René Causse [PAD] dans le cadre d'un atelier "partage d'expertise" du Club Alliances qui s'est tenu à l'occasion du Forum SaaS et Cloud IBM du 5 février 2010 - Le Thème de l'atelier était : "Editeurs, comment exploiter les nouveaux canaux de distribution et d'influence SaaS/Cloud".

Business

www.philmart.com Confidential - Club Alliances - Feb 5th. 2010 SaaS Applications vs. Value-Added Distribution

Confidential - Club Alliances - Feb 5th. 2010 The classical SW value-chain On-premise solutions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.philmart.com ,[object Object],[object Object],[object Object]

www.philmart.com Confidential - Club Alliances - Feb 5th. 2010 How will SaaS vendors address the market?

Confidential - Club Alliances - Feb 5th. 2010 The SaaS Platform Emergence Cost Effectiveness, Faster Time-To-Market, Available for SMB Application Platform Marketing Platform PRM Platform Professional Services Platform Hosting Platform ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.philmart.com

Confidential - Club Alliances - Feb 5th. 2010 The SaaS Platform Emergence Applications Marketing Partners Professional Services Hosting Infrastructure www.philmart.com

Confidential - Club Alliances - Feb 5th. 2010 The Virtual Distribution Model IBM CISCO/EMC² MICROSOFT SFDC ORACLE SAP HP VARs ISP/MSP Solution Platforms Developers ISVs Integrators www.philmart.com ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Trusted Business Advisors (TBA’s)

Confidential - Club Alliances - Feb 5th. 2010 “ Do you think this is unreal? Years to reach 50 million users Radio TV Internet iPod Facebook 38 13 4 3 1 60 million new Facebook users in the last 2 months of 2009 Gartner: “Social media is the new CRM” SAP: “Cloud innovation will drive future growth” www.philmart.com

www.philmart.com Confidential - Club Alliances - Feb 5th. 2010

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SaaS Applications vs Value Distribution

1. www.philmart.com Confidential - Club Alliances - Feb 5th. 2010 SaaS Applications vs. Value-Added Distribution

3. www.philmart.com

4. www.philmart.com Cloud Infrastructure

5. www.philmart.com

6. www.philmart.com Confidential - Club Alliances - Feb 5th. 2010 How will SaaS vendors address the market?

8. Confidential - Club Alliances - Feb 5th. 2010 The SaaS Platform Emergence Applications Marketing Partners Professional Services Hosting Infrastructure www.philmart.com

10. Confidential - Club Alliances - Feb 5th. 2010 “ Do you think this is unreal? Years to reach 50 million users Radio TV Internet iPod Facebook 38 13 4 3 1 60 million new Facebook users in the last 2 months of 2009 Gartner: “Social media is the new CRM” SAP: “Cloud innovation will drive future growth” www.philmart.com

11. www.philmart.com Confidential - Club Alliances - Feb 5th. 2010

SaaS Applications vs Value Distribution

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