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From	
  idea	
  to	
  startup	
  :	
  	
  
models,	
  models,	
  models	
  …	
  !	
  
Bruno	
  Wa6enbergh	
  
impulse.brussels	
  –	
  MIC	
  Brussels	
  
Solvay	
  Brussels	
  School	
  of	
  Economics	
  &	
  Management	
  
Startup.be	
   1	
  
Startup.be	
   2	
  
What	
  have	
  we	
  been	
  learning	
  ?	
  
•  Spot	
  opportuniJes	
  …	
  
•  Evaluate	
  opportuniJes	
  …	
  
•  DraL	
  a	
  Business	
  Plan	
  …	
  
•  DraL	
  a	
  Financial	
  Plan	
  …	
  
•  Source	
  the	
  …	
  resources	
  …	
  
•  AcJon	
  !	
  	
  
Startup.be	
   3	
  
Startup.be	
   4	
  
Startup.be	
   5	
  
Startup.be	
   6	
  
Startup.be	
   7	
  
What’s	
  a	
  Startup?	
  
Startup.be	
   8	
  
Startup.be	
   9	
  
What’s	
  a	
  Business	
  Model?	
  
Startup.be	
   10	
  
Startup.be	
   11	
  
Startup.be	
   12	
  
Startup.be	
   13	
  
Startup.be	
   14	
  
Startup.be	
   15	
  
Startup.be	
   16	
  
Startup.be	
   17	
  
Startup.be	
   18	
  
Who	
  should	
  you	
  be	
  ?	
  
•  An	
  architect	
  …	
  
•  A	
  researcher	
  in	
  a	
  lab	
  ..	
  	
  
Startup.be	
   19	
  
Startup.be	
   20	
  
Startup.be	
   21	
  
Startup.be	
   22	
  
Startup.be	
   23	
  
Thank	
  you	
  to	
  Steve	
  Blank	
  
author	
  of	
  the	
  	
  
“Startup	
  Owners	
  Manual”	
  
NaJonal	
  Science	
  FoundaJon	
  
Startup.be	
   24	
  
Some	
  useful	
  websites	
  
•  www.strategizer.com	
  	
  
•  www.businessmodelgeneraJon.com	
  
•  h6p://www.steveblank.com	
  	
  
•  h6p://ecorner.stanford.edu/author/
steve_blank	
  
•  h6p://fr.slideshare.net/sblank	
  	
  	
  
Startup.be	
   25	
  
See	
  the	
  BMC	
  videos	
  	
  
•  h6ps://www.youtube.com/watch?v=wwShFsSFb-­‐Y	
  	
  
•  h6ps://www.youtube.com/watch?v=wlKP-­‐BaC0jA	
  	
  
•  h6ps://www.youtube.com/watch?v=wlKP-­‐BaC0jA	
  	
  
•  h6ps://www.youtube.com/watch?v=7O36YBn9x_4	
  	
  
•  h6ps://www.youtube.com/watch?v=-­‐2gd_vhNYT4	
  	
  
•  h6ps://www.youtube.com/watch?v=SshglHDKQCc	
  
•  h6ps://www.youtube.com/watch?v=aN36EcTE54Q	
  	
  	
  
Startup.be	
   26	
  

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