During this November Session, Muriel Vandermeulen gave us a very interesting presentation on how user, media and content interact with each other in a context where user took the lead on the media. Muriel played with the equation "user + media = content" through a number of concrete examples where the role of each of the 3 components has been analyzed.Very good stuff! Friday Sessions are organized internally within Cleverwood, where a few external people are also invited. Their goal is to share the knowledge on a particular hot topic between Cleverwood staff members. See http://www.cleverwood.be/blog/2009/09/whats-a-friday-session-cleverwood/ for more info

1. Online Editorial Strategy Community animation Twitter opportunities Case Study mobile app Monitoring Social media Geo-localization Innovative mash-ups Scrum : tips & tricks Career mgt 2.0 Basecamp Webwriting DYNAMIC INSOURCING FRIDAY SESSIONS Today’s session Muriel Vandermeulen Presenting “ User + Content = Media ”

6. WHAT ABOUT THE “WEB”?

7. WHAT ABOUT THE WEB? http://www.ebizmba.com

8. WHAT ABOUT THE “WEB”? http://www.fredcavazza.net

12. WHAT ABOUT THE USER?

13. USER CONTENT = MEDIA

14. CONTENT IS CONTENT http://tv.atelier.fr/jtsemaine/51/291.html

15. USER CONTENT = MEDIA

16. Be the next one to organize a FAS! +32 (0) 2 888 79 34 Cleverwood is a trademark of Fair Wood Ventures sprl/bvba Cleverwood is your New Media Consulting partner, providing expertise, knowledge and consulting services for Web, Mobile, Interactive Television and emerging channels. Thank You Muriel Vandermeulen @ecrirepourleweb Slides will up be there Pic’s will be here Summary over here And tweets down here

17. USER (CONTENT) = MEDIA

21. USER CONTENT = MEDIA

23. USER + CONTENT = MEDIA

24. Le particulier devient le média

25. USER + CONTENT = MEDIA

26. USER + CONTENT = MEDIA

28. USER + CONTENT = MEDIA

29. USER (CONTENT) = MEDIA http://www.prototype-experience.com

30. USER (CONTENT) = MEDIA

31. USER (CONTENT) = MEDIA

32. USER (CONTENT) = MEDIA