Nous réinventons et simplifions la gestion d’entreprise avec des technologies de pointe et en
collaborant avec une communauté dynamique d’entrepreneurs, de dirigeants de Start-ups, de
TPE et de PME, de commerçants, de comptables, de partenaires et de développeurs.
Le crm votre allié pour acquérir de nouveaux clientsINES CRM FRANCE
Beaucoup d’entreprises n’exploitent pas, ou très peu, les informations qu’elles obtiennent lors des différents échanges qu’elles ont avec leurs prospects et clients. Et pourtant ce sont des mines d’or.
Le but ultime d’une société, n’est pas seulement de vendre, mais aussi de créer une base de données de valeur et de la mettre à profit à tous les services de l’entreprise. Un CRM 360° va être un outil stratégique qui va leur permettre de centraliser leurs données, contrôler leur activité et prendre des décisions rapidement.
IT Dej SalesForce "Trouver, convaincre et fidéliser vos clients avec Salesforce"SunTseu
Le résumé de la matinée Nova Technologies et Salesforce sur trouver, convaincre et fidéliser vos clients avec Salesforce.
Retrouvez notre article résumé : http://www.nova-technologies.fr/blog/salesforce-it-dej-trouver-convaincre-et-fideliser-vos-clients-avec-salesforce/
Nous réinventons et simplifions la gestion d’entreprise avec des technologies de pointe et en
collaborant avec une communauté dynamique d’entrepreneurs, de dirigeants de Start-ups, de
TPE et de PME, de commerçants, de comptables, de partenaires et de développeurs.
Le crm votre allié pour acquérir de nouveaux clientsINES CRM FRANCE
Beaucoup d’entreprises n’exploitent pas, ou très peu, les informations qu’elles obtiennent lors des différents échanges qu’elles ont avec leurs prospects et clients. Et pourtant ce sont des mines d’or.
Le but ultime d’une société, n’est pas seulement de vendre, mais aussi de créer une base de données de valeur et de la mettre à profit à tous les services de l’entreprise. Un CRM 360° va être un outil stratégique qui va leur permettre de centraliser leurs données, contrôler leur activité et prendre des décisions rapidement.
IT Dej SalesForce "Trouver, convaincre et fidéliser vos clients avec Salesforce"SunTseu
Le résumé de la matinée Nova Technologies et Salesforce sur trouver, convaincre et fidéliser vos clients avec Salesforce.
Retrouvez notre article résumé : http://www.nova-technologies.fr/blog/salesforce-it-dej-trouver-convaincre-et-fideliser-vos-clients-avec-salesforce/
Google App Engine is a platform for building and hosting web applications in Google's cloud. It allows developers to build, run, and maintain applications without having to manage infrastructure. Some key features include automatic scaling for traffic, simple administration, and a free usage tier. Over 250,000 developers have built over 250 million apps on App Engine using languages including Java, Python, PHP and JavaScript.
Cloud computing is the delivery of computing resources as a service over the Internet. It allows users to access software and data stored on remote servers. TABS, an existing telecom management system, could be adapted for use in cloud computing in several ways. It could be offered as a cloud-based service for managing both telecom and cloud services. Its features could be abstracted to support cloud management. And its development process could utilize cloud-based tools to improve collaboration. This would help align TABS with the cloud-focused strategy of its new owner, Huawei.
Cloud Computing: A New Computing Paradigm
Welcome to an interactive Webinar on Cloud Computing which has brought about a new approach to developing, deploying and managing applications at scale. With its unique and efficient on-demand and elastic capabilities it can level the playing field for companies from start-ups to large corporations.
Speaker Profile: Viswanathan K (Vish) was most recently VP of Engineering and CIO at Yahoo! India R&D. He has over 20 years experience in the IT industry in Internet, Brokerage, Financial Services and Telecom verticals. About 14 years of his professional career was spent in the US working for large multinationals.
This document discusses a unified ontology of cloud computing architecture and proposes modifications to account for service-oriented architecture, network architecture, and a federated cloud model. It also summarizes the Network Centric Operations Industry Consortium's mission to facilitate global interoperability across joint operations. Finally, it argues that developing "operational art" through collaboration can help establish cloud computing interoperability standards that meet government needs while not dictating solutions to industry.
The document discusses the Jitterbit Harmony Spring'15 cloud integration platform. It allows for seamless integration between cloud and on-premise systems, providing real-time data across applications like ERP and call centers. Key features include a unified subscription-based platform for simple integration, plug-and-play deployment options, and an elastic cloud agent network for secure connectivity globally. New capabilities in the release include a new "Sonic Architecture" for improved performance and reliability, as well as reliable messaging to ensure data delivery.
Accounting for non functional and project requirements - cosmic and ifpug dev...IWSM Mensura
The document discusses the need for standards around measuring and accounting for non-functional requirements (NFRs) and project requirements and constraints (PRCs) in software project performance, benchmarking, and estimating. There is currently no common understanding of NFRs across the industry. The COSMIC and IFPUG organizations have developed a joint glossary to help standardize terms for NFRs and PRCs, in order to improve consistency in measuring, benchmarking, and estimating software projects. They have agreed on defining and structuring the terms in the glossary to help bring more coherence to how these critical non-functional aspects are addressed.
AS400 webservices - the adapter create cloud apps in a couple of days112Motion
1. The document describes how WAS400 can be used to implement a modern business services layer on top of an AS/400 system for purchase order processing.
2. It shows how WAS400 generates web services from AS/400 tables and RPG programs, replicates transactional data, and supports integrating the AS/400 with modern applications and systems.
3. The example implementation creates web services for AS/400 sales order entry and implements new purchasing and warehousing solutions using business rules and workflow that integrate with the AS/400 through WAS400.
This document provides an introduction to concepts and design principles for building applications with Harmony. It discusses how Harmony can be used to model business processes and logic using common flowchart elements like dialogs, rules, templates and data references. Decision tables are introduced as a way to capture complex logic. The document gives an overview of the key concepts in Harmony and provides an example case of building an online tourism booking application. It demonstrates how to model workflows, access data, send emails and add more advanced features to the application using Harmony's tools.
The document discusses the importance of non-functional requirements (NFRs) in software development. It notes that NFRs such as performance, reliability, and usability must be defined, tested, and validated throughout the development lifecycle. Ignoring NFRs can negatively impact the cost, timeline, and ultimate success of a project. The document provides examples of different types of NFRs and urges considering stakeholders' perspectives to prioritize the most important NFRs to test.
The document outlines a checklist of non-functional requirements for software development projects. It includes sections on security, audit, performance, capacity, availability, reliability, integrity, recovery, compatibility, maintainability, usability, and documentation. Each section lists specific requirements to consider such as login requirements, response times, storage needs, backup frequencies, look and feel standards, and required documentation.
The document introduces Google App Engine (GAE). It discusses that GAE allows developers to build applications that run on Google's infrastructure, providing scalability and efficiency. It also overview cloud computing concepts and GAE's features like dynamic web applications, data storage, and additional services. Finally, it provides a toy example of a GAE application and how to develop applications using the Python SDK.
This document outlines a Service Level Agreement between JK Production and National Bank for the provision of digital media services. The SLA details the services to be provided, including updating an image gallery and content, software reviews and upgrades, and tutorials. It also specifies the requirements and responsibilities of both the service provider and client, as well as service measurements, reporting, requests, and any exceptions. The SLA is effective until superseded and will be reviewed quarterly.
An SLA (Service Level Agreement) defines the relationship between a developer and client by outlining standards and expectations for a project. It aims to reduce risks and strengthen the relationship through clear communication. Key elements an SLA should include are choosing a methodology, ensuring customer involvement through regular meetings and issue management, and defining requirements management processes. While not a legal contract, following the terms of an SLA is important to maintain trust in the relationship.
This document discusses different types of software requirements. It outlines functional requirements that specify system behaviors and non-functional requirements that specify qualities like usability, reliability, and performance. Domain requirements capture characteristics specific to the application area. Inverse requirements specify what a system should not do. Design and implementation constraints provide guidelines for system development. Metrics are important for quantifying non-functional requirements so they can be objectively tested. Requirements should be explored from different perspectives and categorized to best inform system design and development.
In 2004, with only 150,000 registered users and very little revenue, Facebook raised $500,000 and less than a year later raised another $12.7 million. It was not the most popular social network nor was it even the most popular college social network. So what metrics were early indicators of it's future success?
How do Software Architects consider Non-Functional Requirements - An explorat...Jordi Cabot
Software architects consider non-functional requirements in their work but there is room for improvement. The study interviewed 12 software architects and found they often had other primary roles. Architects struggled with terminology around non-functional requirements and mainly focused on usability and performance. Non-functional requirements were usually elicited iteratively by architects alone without documentation and validation was limited. Tool support for managing non-functional requirements was not used. The study contributes new insights but also found some inconsistencies with prior work suggesting more research is needed.
So you have a website, blog, social media, and other digital platforms, but how do you know if your efforts are worthwhile? How do you know if you should measure unique page views, organic reach, retweets, or some other metric? This presentation explores how to figure out which digital metrics matter most for your organization, and how to use them to take meaningful action and advance your mission. We revieww hich digital metrics matter most for your organization, key metrics (almost) every organization should be capturing, and tools and processes for collecting, reporting, and putting data into action.
This presentation features case studies and how-tos for collecting and reporting data from digital platforms such as websites, blogs, Facebook, and Twitter.
Experimental Study Using Functional Size Measurement in Building Estimation M...Luigi Buglione
This paper reports on an experiment that investigates the predictability of software project size from software product size. The predictability research problem is analyzed at the stage of early requirements by accounting the size of functional requirements as well as the size of non-functional requirements. The experiment was carried out with 55 graduate students in Computer Science from Concordia University in Canada. In the experiment, a functional size measure and a project size measure were used in building estimation models for sets of web application development projects. The results show that project size is predictable from product size. Further replications of the experiment are, however, planed to obtain more results to confirm or disconfirm our claim.
Google App Engine is a platform for building and hosting web applications in Google's cloud. It allows developers to build, run, and maintain applications without having to manage infrastructure. Some key features include automatic scaling for traffic, simple administration, and a free usage tier. Over 250,000 developers have built over 250 million apps on App Engine using languages including Java, Python, PHP and JavaScript.
Cloud computing is the delivery of computing resources as a service over the Internet. It allows users to access software and data stored on remote servers. TABS, an existing telecom management system, could be adapted for use in cloud computing in several ways. It could be offered as a cloud-based service for managing both telecom and cloud services. Its features could be abstracted to support cloud management. And its development process could utilize cloud-based tools to improve collaboration. This would help align TABS with the cloud-focused strategy of its new owner, Huawei.
Cloud Computing: A New Computing Paradigm
Welcome to an interactive Webinar on Cloud Computing which has brought about a new approach to developing, deploying and managing applications at scale. With its unique and efficient on-demand and elastic capabilities it can level the playing field for companies from start-ups to large corporations.
Speaker Profile: Viswanathan K (Vish) was most recently VP of Engineering and CIO at Yahoo! India R&D. He has over 20 years experience in the IT industry in Internet, Brokerage, Financial Services and Telecom verticals. About 14 years of his professional career was spent in the US working for large multinationals.
This document discusses a unified ontology of cloud computing architecture and proposes modifications to account for service-oriented architecture, network architecture, and a federated cloud model. It also summarizes the Network Centric Operations Industry Consortium's mission to facilitate global interoperability across joint operations. Finally, it argues that developing "operational art" through collaboration can help establish cloud computing interoperability standards that meet government needs while not dictating solutions to industry.
The document discusses the Jitterbit Harmony Spring'15 cloud integration platform. It allows for seamless integration between cloud and on-premise systems, providing real-time data across applications like ERP and call centers. Key features include a unified subscription-based platform for simple integration, plug-and-play deployment options, and an elastic cloud agent network for secure connectivity globally. New capabilities in the release include a new "Sonic Architecture" for improved performance and reliability, as well as reliable messaging to ensure data delivery.
Accounting for non functional and project requirements - cosmic and ifpug dev...IWSM Mensura
The document discusses the need for standards around measuring and accounting for non-functional requirements (NFRs) and project requirements and constraints (PRCs) in software project performance, benchmarking, and estimating. There is currently no common understanding of NFRs across the industry. The COSMIC and IFPUG organizations have developed a joint glossary to help standardize terms for NFRs and PRCs, in order to improve consistency in measuring, benchmarking, and estimating software projects. They have agreed on defining and structuring the terms in the glossary to help bring more coherence to how these critical non-functional aspects are addressed.
AS400 webservices - the adapter create cloud apps in a couple of days112Motion
1. The document describes how WAS400 can be used to implement a modern business services layer on top of an AS/400 system for purchase order processing.
2. It shows how WAS400 generates web services from AS/400 tables and RPG programs, replicates transactional data, and supports integrating the AS/400 with modern applications and systems.
3. The example implementation creates web services for AS/400 sales order entry and implements new purchasing and warehousing solutions using business rules and workflow that integrate with the AS/400 through WAS400.
This document provides an introduction to concepts and design principles for building applications with Harmony. It discusses how Harmony can be used to model business processes and logic using common flowchart elements like dialogs, rules, templates and data references. Decision tables are introduced as a way to capture complex logic. The document gives an overview of the key concepts in Harmony and provides an example case of building an online tourism booking application. It demonstrates how to model workflows, access data, send emails and add more advanced features to the application using Harmony's tools.
The document discusses the importance of non-functional requirements (NFRs) in software development. It notes that NFRs such as performance, reliability, and usability must be defined, tested, and validated throughout the development lifecycle. Ignoring NFRs can negatively impact the cost, timeline, and ultimate success of a project. The document provides examples of different types of NFRs and urges considering stakeholders' perspectives to prioritize the most important NFRs to test.
The document outlines a checklist of non-functional requirements for software development projects. It includes sections on security, audit, performance, capacity, availability, reliability, integrity, recovery, compatibility, maintainability, usability, and documentation. Each section lists specific requirements to consider such as login requirements, response times, storage needs, backup frequencies, look and feel standards, and required documentation.
The document introduces Google App Engine (GAE). It discusses that GAE allows developers to build applications that run on Google's infrastructure, providing scalability and efficiency. It also overview cloud computing concepts and GAE's features like dynamic web applications, data storage, and additional services. Finally, it provides a toy example of a GAE application and how to develop applications using the Python SDK.
This document outlines a Service Level Agreement between JK Production and National Bank for the provision of digital media services. The SLA details the services to be provided, including updating an image gallery and content, software reviews and upgrades, and tutorials. It also specifies the requirements and responsibilities of both the service provider and client, as well as service measurements, reporting, requests, and any exceptions. The SLA is effective until superseded and will be reviewed quarterly.
An SLA (Service Level Agreement) defines the relationship between a developer and client by outlining standards and expectations for a project. It aims to reduce risks and strengthen the relationship through clear communication. Key elements an SLA should include are choosing a methodology, ensuring customer involvement through regular meetings and issue management, and defining requirements management processes. While not a legal contract, following the terms of an SLA is important to maintain trust in the relationship.
This document discusses different types of software requirements. It outlines functional requirements that specify system behaviors and non-functional requirements that specify qualities like usability, reliability, and performance. Domain requirements capture characteristics specific to the application area. Inverse requirements specify what a system should not do. Design and implementation constraints provide guidelines for system development. Metrics are important for quantifying non-functional requirements so they can be objectively tested. Requirements should be explored from different perspectives and categorized to best inform system design and development.
In 2004, with only 150,000 registered users and very little revenue, Facebook raised $500,000 and less than a year later raised another $12.7 million. It was not the most popular social network nor was it even the most popular college social network. So what metrics were early indicators of it's future success?
How do Software Architects consider Non-Functional Requirements - An explorat...Jordi Cabot
Software architects consider non-functional requirements in their work but there is room for improvement. The study interviewed 12 software architects and found they often had other primary roles. Architects struggled with terminology around non-functional requirements and mainly focused on usability and performance. Non-functional requirements were usually elicited iteratively by architects alone without documentation and validation was limited. Tool support for managing non-functional requirements was not used. The study contributes new insights but also found some inconsistencies with prior work suggesting more research is needed.
So you have a website, blog, social media, and other digital platforms, but how do you know if your efforts are worthwhile? How do you know if you should measure unique page views, organic reach, retweets, or some other metric? This presentation explores how to figure out which digital metrics matter most for your organization, and how to use them to take meaningful action and advance your mission. We revieww hich digital metrics matter most for your organization, key metrics (almost) every organization should be capturing, and tools and processes for collecting, reporting, and putting data into action.
This presentation features case studies and how-tos for collecting and reporting data from digital platforms such as websites, blogs, Facebook, and Twitter.
Experimental Study Using Functional Size Measurement in Building Estimation M...Luigi Buglione
This paper reports on an experiment that investigates the predictability of software project size from software product size. The predictability research problem is analyzed at the stage of early requirements by accounting the size of functional requirements as well as the size of non-functional requirements. The experiment was carried out with 55 graduate students in Computer Science from Concordia University in Canada. In the experiment, a functional size measure and a project size measure were used in building estimation models for sets of web application development projects. The results show that project size is predictable from product size. Further replications of the experiment are, however, planed to obtain more results to confirm or disconfirm our claim.
Planon Site Alpha témoigne de son passage au SaaS, et témoigne sur les étapes-clé d'interrogation liées à la modification du modèle commercial et des rémunérations. Présentation assurée en binôme avec son partenaire Aspaway, hébergeur dont la particularité réside en une forte maîtrise du métier d'éditeur.
10 points essentiels pour réussir votre projet CRM - B2OB2O
Une solution CRM (Customer Relationship Management) est un véritable outil de productivité et de création de valeur ajoutée, pour différencier votre entreprise sur son marché.
Pour être une réussite, sa mise en œuvre doit être préparée et adaptée à vos méthodes de travail.
Découvrez nos 10 conseils pour réussir votre projet CRM.
Recueil de témoignages clients Sage CRMSage france
Dans ce guide, je vous invite à découvrir des témoignages de PME équipées de Sage CRM.
Nous avons classé ces témoignages en 3 grands secteurs :
• Services
• Industrie
• Négoce
Au fil de votre lecture, vous comprendrez leurs démarches, leurs besoins et les bénéfices qu’elles retirent de l’optimisation de leur gestion de la relation client. Avoir de la visibilité sur la fonction commerciale et marketing,
sur son organisation et sur sa base de données clients… Leurs problématiques sont nombreuses !
Grâce à l’écoute quotidienne de nos clients équipés de Sage CRM, nous vous proposons une solution de gestion
de la relation client et des services associés qui répondent aux besoins des Petites et Moyennes Entreprises.
* Services : Altios International, Editialis, HTDS, IBT Partners, Planitec, Plein Sud Communication, Taxis Bleus (les), Til Technologies, VCA, Veolia, Yad Informatique
* Industrie : Columbia France, Imagine Car, Orapi, UIC
* Négoce : Any d’Avray, Volutique
Témoignage - Que faut-il attendre d'un CRM pour améliorer l'efficacité de son...INES CRM FRANCE
Marc Dedei, DG de Univers Paie, nous explique comment la mise en place d'un outil CRM a répondu à ses problématiques et comment elle a participé au développement de l'entreprise
Comment traiter vos réserves de chiffre d'affaires inexploitées avec SalesClic et Kerensen ?
Kerensen Consulting et SalesClic propose un service d’optimisation commerciale, le Treatment, qui effectue une analyse sophistiquée de vos données Sales Cloud de salesforce.com.
Similaire à Atelier SaaS Metrics Marketor Forum SaaS and Cloud IBM - December 2010 (20)
Atelier SaaS Metrics Marketor Forum SaaS and Cloud IBM - December 2010
1. Atelier Métriques de pilotage d’un business model SaaS - Extrait Forum SaaS & Cloud IBM Virtuel 2 & 3 Décembre 2010 Thierry Bayon – tbayon@marketor.fr – 01 71 16 19 60
2. SOMMAIRE Les 6 métriques de SaaS Extrait de Business Plan SaaS Exemple de tableaux de bord SaaS Actions et modèle marketing SaaS 2.0
3. SaaS METRICS Les 6 métriques clés du SaaS : Revenu récurrent signé mensuel ou annuel (cmrr /arpu) Cash Flow Pipeline (cmrr) Taux d’attrition (churn) Coût d’acquisition d’un client (cac) Valeur du client/entreprise à long terme (ltv)
4. SaaS METRICS I - CMRR CMRR ou Contracted Monthly Recurrent Revenue: Inclut à la fois les contrats signés et ceux en production et est minoré de la valeur du ‘churn’. C’est LE métrique clé du SaaS car il donne une excellente visibilité sur le cash et l’activité en général.
5. SaaS METRICS II – CASH FLOW Le Cash Flow : C’est le nerf de la guerre! => TTAM A retenir : une remise peut être accordée pour un règlement trimestriel voire annuel. => Incentives spécifiques à mettre en place
6. SaaS METRICS III - PIPELINE Le pipeline: Alignement Objectifs - Taux de conversion Projet qualifié/Affaire signée - Pipeline. Attention aux taux de conversion trop optimistes
7. SaaS METRICS IV - CHURN Le Churn = Taux d’attrition : Doit être le plus faible possible! > 90% > 100% du fait de l’upselling
8. SaaS METRICS VI - CAC Le CAC = Coût d’Acquisition d’un Client : CAC Ratio = CMMR x 12 x Taux MB / Coûts Marketing & Commerciaux (Idéalement il faut exclure des coûts marketing et commerciaux la part commerciale imputée à « l’élevage »). Ratio = 0,5 => payback = 2 ans Ratio = 0,33 => surinvestissement => + efficace commercialement Ratio > 1 => investir + car client profitable < 1 an => Voir votre VC.
9. SaaS METRICS VI - LTV La LTV = Life Time Value : La LTV est la valeur actuelle nette de votre flux de profitabilité dont vous avez soustrait les coûts d’acquisition. Difficile à évaluer mais se calcule sur 3/4 ans pour les PME et sur 5/7 ans pour les grandes sociétés.
11. TABLEAU DE BORD GENERAL SaaS Légende : ARPC : Revenu moyen par client LTV : Valeur à long terme du client CPA : Coût d’acquisition d’un client Churn : Taux d’attrition Funnel conversion rate : Taux de signature d’un lead qualifié
12. ACCOMPAGNEMENT CONSEIL Comprendre les fondamentaux économiques et les leviers du modèle SaaS Concevoir sa solution et bâtir son marketing mix SaaS en 7P Comprendre et mettre en place un business plan et tableau de bord SaaS => En 5 jours sur 1 mois 100% finançable par le Fafiec sur fond spécial!
13. NOTRE IMPLICATION DANS LE SAAS/CLOUD Marketor accompagne les entreprises dans l’appropriation du modèle SaaS/Cloud. Notre pôle Conseil vous accompagne en amont dans la formulation de votre stratégie, la conception de votre solution/service selon un modèle marketing mix 7P SaaS jusqu’à l’élaboration de votre business plan et de votre tableau de pilotage. Il vous aide en outre à aligner votre organisation marketing, commerciale et partenariale afin d’optimiser votre pénétration de marché. Notre pôle Services a conçu des programmes marketing innovants mais cependant éprouvés pour assurer visibilité et génération de leads pour votre solution/service. Marketor est membre fondateur du Club Alliances IBM qui regroupe plus d’une centaine d’éditeurs, consultants et experts tous tournés vers ce modèle technico-économique.
14. CONTACT Thierry BAYON Associé – Expert Stratégie SaaS DipM, MBA Essec MEMBRE FONDATEUR www.marketor.fr http://twitter.com/MARKETOR_IT Maison des ESSEC, 70 rue Cortambert, 75116 Paris. 01 71 16 19 60 tbayon@marketor.fr